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Cooperation partner

40 years ago...and now: Nirma girl endears, but brand's ...- nirma washing powder fluorescent powder washing soap off ,Nov 06, 2014·Detergent till then was a premium product, with most households using laundry soap instead. But as vegetable oil price increased, synthetic detergents became the choice, popularised by HUL's roadshows in villages. However, by the seventies, high petrochemical prices led to an increase in detergent …Clean hands? Expert brings out the black light to test ...Washing for 20 seconds took away more of the the glow powder. “A lot less of that fluorescent powder on my hands now," she said. "You want to turn off the faucet either with your elbow or use a ...



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Aug 05, 2019·Even when laundry is filthy, smelly, and stained, more detergent isn't better. If there are suds after the rinse cycle, your clothes aren't getting clean.

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Jul 20, 2008·I DOUBT THAT... washing powder should only give you a warm fuzzy feeling inside not a tummy ache or rash... My friend once ate some washing powder and she seems fine as for the other one- she said that she used to eat the powder off …

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Incorporated in 1948, Laxmi Soap Factory is a renowned company, engaged in the manufacture and export of Laundry Detergent, Synthetic Detergent Powder, Cakes, Dish Washing Bars, Laundry soaps, Bathing Bars, Toilet Soap …

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Aug 11, 2014·Setting off the myth that “better quality demands higher price”, Nirma introduced a new washing powder in the premium segment, in 1996. Available in 25g, 500g and 1000g packs, this …

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Nirma’s success is synonymous with its advertising and marketing strategy. When Karsanbhai Patel, the founder of the brand, started selling his detergent powder, he decided to call it Nirma, derived from the name of his daughter Nirupama. In the early years, the Nirma packet featured a lady washing …

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Washing for 20 seconds took away more of the the glow powder. “A lot less of that fluorescent powder on my hands now," she said. "You want to turn off the faucet either with your elbow or use a ...

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May 31, 2020·In the 1970s, the Indian washing powder market was dominated by Hindustan Lever Limited (HLL) and its Surf was pretty much THE detergent powder to use. That changed with the emergence of a washing power called Nirma.

Washing Soap and Washing Powder (Nirma Type)

Washing Soap and Washing Powder (Nirma Type) ... The important uses of washing cake and powder are in hand soaps, shampoo, cosmetics, cleaning and degreasing of metals, washing and treatment of food etc. Soaps and detergents constitute important item of washing …

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Jan 27, 2018·Unclean history of washing powder business 15 Jan, 2012, 12.28 AM IST. In India and across the world the washing powder business has been full of such twists. ET presents a brief and …

Clean hands? Expert brings out the black light to test ...

Washing for 20 seconds took away more of the the glow powder. “A lot less of that fluorescent powder on my hands now," she said. "You want to turn off the faucet either with your elbow or use a ...

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Detergents: A bucket-full of Dirty wAter

Nirma Washing Powder, on the other hand, clearly looks least fashionable with its yellow colour that looks least un-interesting to the eye. Moisture content The national standards do not prescribe any maximum limit for moisture content in de-tergents, but it is well-known that the presence of moisture leads to the detergent powder …

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Ondoor.com Ondoor Concepts Private Limited is an e-commerce venture that provides food staples and household items at your doorstep. Ondoor is established with a motto - ‘Create value for our …

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Feb 09, 2018·We’ve known for years that most major laundry detergent brands contain a wide array of toxic ingredients. Tide itself publicly announced what our readers have known for a long time - which is that these laundry products contain “highly concentrated, toxic detergent.” Read our SafeLaundry Guide to learn more about the best laundry detergent …

…and then Nirma stormed in - The Hindu

Nov 02, 2014·The advent of the Nirma washing powder campaign on the small screen marked a turning point in detergent competition and led the way for the company to bring out a ...

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Best and Worst Laundry Detergents From Consumer Reports' Tests

Feb 21, 2020·Walk down the cleaning aisle of any grocery or big-box store and the sheer number of laundry detergent choices can feel overwhelming. The detergent names and descriptions only add …

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There are a lot of chemicals in laundry detergent products that pollute the environment. Most of the detergents also use fragrances, which can be problematic for allergy sufferers. In this article we look at the most important chemicals and their impact on humans and the environment and introduce brands who offer alternatives to conventional laundry …

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Washing powder Nirma makes a clean sweep of the detergent market It is difficult to imagine Nirma, which commands a turnover of Rs 100 crore, as being small-scale, but the fact remains that Patel …